May 23, 2013

What Marketing Mistakes Should You Avoid?

mistakes in marketing

A business without marketing is not business at all. By all means, you must market your business, even how small it is, the best way possible. Your product or service should be promoted efficiently to specific target customers for them to know about your product and how it can satisfy their specific needs. Still, marketing [...]

Which Type of Business Suits You?

business types

What type of business do you know? When you have decided to start a business, the next important consideration is deciding what type of business you would like to start.  Here is a helpful guide posted by Susan Ward as she provides 5 decision points and considerations before engaging in any type of business. (Click [...]

Business Ideas Pitfalls: Why Ideas Fail

business pitfalls

Competition in the global market is tough. It is imperative that you come up with innovative ideas to ensure success. People can come up with great business ideas but often times these do not materialize. In business, failures outscore success. But this should not stop you from coming up with great business ideas and investing [...]

Most Common Entrepreneurial Misconceptions According to Successful Entrepreneurs

business misconceptions

A lot of potential entrepreneurs are not able to muster the guts to dive in and start their own business because of entrepreneurial myths. Such myths result to apprehensions that weaken courage, and they rather stagnate themselves on their comfort zone. It is but important to correct these misconceptions so that any aspiring entrepreneur will [...]

Key Qualities Every Entrepreneur Should Possess

business success

Nature? Or nurture? Which one spells entrepreneurial success?  Nature refers to inborn qualities of an entrepreneur, while nurture depends on how an individual is shaped to become successful in business. Hence, anyone has the potential to be a successful business owner. And when we say that nature or nurture will partially decide your fate in [...]

Marketing Your Service Business Like a True Marketer Effectively

selling service business

Do you think you have what it takes to market a service business? In this video, Marie Forleo discusses some considerations to take before investing in this field. According to Forleo, what matters most in business is understanding your customers’ core frustrations and demonstrating that you can solve them. Forleo suggests that for service businesses, [...]

The Four Personality Domains of Every Entrepreneur

personality domains

Is it possible to identify and categorize the qualities that create a successful entrepreneur? This very interesting question is answered with a huge “yes” by a book of venture capitalist, Tony Tjan and his team.  In an article by Meghan Casserly at Forbes.com, she discusses about these four categories. It is important to note that [...]

Why It Is Vital to Keep a Good Financial Record

keeping financial records

A lot of start-up owners may be too lax in keeping an organized financial record. They have not realized the importance in keeping one until the moment calls for it, which usually is a moment too late. In this .docstoc video, Joshua Azran, partner/owner of Azran Financial gives you very remarkable reasons why it is [...]

Written Contracts vs. Verbal Contracts: Which One is More Reliable in Business?

Nina Kaufman on business agreeements

Can a simple handshake still enable you to do business today? In this video, Nina Kaufman explains the importance of agreements legally documented on paper and how it can help you monitor responsibilities involving the business. Nina says that gone are the days that people use a simple handshake to do business together. She says [...]

3 Ways Your Startup Business Can Stand Out in Today’s Competitive Market

business competition

With so many industries and companies booming right now, you might be wondering if you can still set up a new business today. In a crowded market, is it still possible to find an edge and succeed? Here are 3 ways provided by Kelly K. Spores as she culled some lessons from entrepreneurs who made [...]